How to Use Twitter as a Content Distribution Channel
In This Episode:
In episode 21, Nate and Derek focus on Twitter as a content distribution channel.
In this episode, they explore the quirks worth noting before you begin your distribution efforts that make Twitter a unique space, what brands use Twitter for beyond marketing, and best practices when using it as a distribution channel.
Key moments in the conversation:
1:07
Need-to-know quirks of Twitter before using it for content distribution
6:11
Twitter offers a fluid, conversational engagement unlike the other social platforms
7:49
Twitter offers one of the best opportunities for the amplification of your posts/content
10:29
Brand profiles on Twitter have become more than solely a marketing channel
15:58
Best practices for distributing content using a personal Twitter account
20:28
Brands on Twitter have a lot to gain by offering valuable zero-click content
26:38
Practical and tactical ways to ensure successful content distribution using Twitter