Creating Content You Believe In
Kevin King
In this episode
Kevin and I sat down to talk about some of the early years of our SEO content at Sprout Social.
We chat about how some of the technical SEO work we did early on helped us scale organic performance, how we got started optimizing existing content, big content bets like The Always Up-to-Date Image Sizes Guide, and how Kevin approached joining Review Trackers and growing a content program he inherited.
Key moments in the conversation:
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