Episode 34

Running SaaS Content Marketing Solo

Eric Doty

In this episode:

In this week's episode, we welcome Eric Doty of Dock onto the show to talk about his experience being the solo content marketer at several of his last companies.

He shares everything from how he thinks about prioritization to the content he thinks works well at seed-stage startups. Tune in to learn more!

Key moments in the conversation:

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1:20

Common themes as a solo content marketer at several companies

3:10

Approaching prioritization as a solo marketer

13:00

Content that works for seed-stage startups

19:10

Building content allies within your organization

27:20

How Dock defines success for Eric & the marketing motion

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